AFPWM positively impacts our philanthropic community by connecting and educating people and organizations to practice ethical and effective fundraising.

AFPWM positively impacts our philanthropic community by connecting and educating people and organizations to practice ethical and effective fundraising.

Next-Level Fundraising with Nonprofit Psychology

posted Monday, August 22, 2016 by Katie Hop

The truth is, this Freudian stereotype is only one part of a much larger field of study. To boil it down, psychology is simply the study of why. It takes seemingly insignificant, everyday things – how we talk to one another, what we do and the way we think – and tries to explain why they happen.There are countless studies and experiments out there. Many of these can be used in your day-to-day life. We took a deep dive and came out with some findings and theories that can be applied to the nonprofit world. Check them out and see what works for you. 

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